Blog Layout

Direct Thermal or Thermal Transfer? Understand the Difference with Covington.

October 30, 2019
Direct Thermal or Thermal Transfer? Understand the Difference with Covington
​To ensure optimal label performance, it is crucial to match your application to the correct printing method. A simple misunderstanding between common printing methods and label endurance can result in damaged printheads, ruined barcodes, and frequent unnecessary downtime. Implementing efficient labeling solutions for a wide variety of clients, Covington Barcoding dives into the differences between two prevalent printing methods: thermal transfer printing and direct thermal printing.
Simply put, the difference between 
 lies in heat application. Thermal transfer requires a heated ribbon that transposes melted ink into the label. Direct thermal printing does not require a ribbon as heat presses against heat-sensitive media to create barcodes. Furthermore, both sustain 1D/2D barcode symbologies, graphics, and texts. While similar, certain considerations must be noted before selecting your preferred printing method.

Exploring the Tale of Two Printers

Both direct thermal and thermal transfer printing have proven highly efficient in and out of the warehouse as they lower operational costs while delivering crisp barcodes. However, depending on your labeling goals, one method may not readily fit your workflow, which is why Covington has gathered three ways heat-based printing optimizes productivity.
​Benefits of Thermal Transfer Printing:
  • Long-lasting media – Because ink seeps into the media, thermal transfer printing expands label lifespan as media survives prolonged heat and light exposure. Create lifeline identification labels and durable tags that survive beyond application temperatures and warehouse conditions.
  • Device versatility – Most thermal transfer printers such as Zebra’s ZT600 industrial printers can print with both thermal transfer and direct thermal processes. Eliminate confusing workflows by streamlining all your printing needs into one rugged printer made for rugged environments.
  • Media Variety – Unlike direct thermal printing, thermal transfer systems can use a wide range of label materials such as paper, polyester, and polypropylene, giving your labels greater functionality and durability. Plus, with Zebra’s Certified Consumables , labels can be crafted using over 300 pre-tested materials, further boosting label adaptability.
Benefits of Direct Thermal Printing:
  • Cost-effective Solution – Eliminating the need for a ribbon, direct thermal printing reduces ownership costs since you only need to purchase the heat-sensitive media. Create quick-use labels at faster printing speeds for a more focused workflow.
  • Less maintenance downtime – Without ribbons, your printer faces less scheduled downtime since supplies don’t have to be reloaded. Save an average of 100 hours per year spent on replenishing ribbons. Plus, reduce your business’ overall carbon footprint with less printing waste.
  • Greater printing mobility – With the lack of ribbons comes greater mobility. Direct thermal printers, like Zebra’s ZQ600 can be more compact in size, making them ideal for your mobile workforce.
Printing solutions don’t have to be overly complicated. As a Zebra Business Partner, Covington Barcoding provides close assistance in selecting quality printing media as well as durable hardware to strengthen your printing system. Count on tested expertise when you reach out to our labeling specialists for a for a free consultation of your current labeling system and implement a solution that best fits your needs.
January 8, 2020
Back in 1994, very few consumers fully understood the future of “computer stores”. However, remote shopping conducted over the phone was already responsible for $60 billion worth of sales. Now, nearly sixteen years later, ecommerce is reshaping retail operations with complex supply chains and new consumer demands. Along with it comes the “Now” Economy which demands faster free shipping from coast to coast.  Past shipping speeds used to fall anywhere betwe [...]
December 18, 2019
Any device connected to a network is vulnerable to security breaches. From mobile computers to tablets, today’s hackers can target any networked device…including printers. When left unchecked, unsecured printers can become the perfect gateway into your operation’s sensitive data. A few layers of protection are what protects an efficient printing system from breach disasters such as the mass printer hacking that affected thousands of campuses nationwide. As a matter of f [...]
December 10, 2019
At the core of your crucial operations, your printers work diligently to secure continuous productivity while creating much-needed identification labels. To put matters into perspective, a broken printer can cost as much as $1,200 per one hour of downtime in a warehouse with approximately 100 employees. The longer the wait time – or the more stagnant workers you have – the costlier more downtime. ​ Because even the best printers eventually reach end of life, Covingt [...]
November 25, 2019
To survive the demanding warehouse environment, an efficient printer must go beyond simply delivering clear barcodes. Bringing unmatched durability into the supply chain, Zebra’s Xi Series printers have redefined printing efficiency with faster printing speeds, high-volume printing applications, and early warning systems for maximum uptime. While this technology continues to empower today’s warehouses, new industry demands -such as the rise in ecommerce and automation- have pa [...]
November 19, 2019
Between Thanksgiving and Christmas, the nation’s leading delivery services -USPS, UPS, and FedEx- can deliver as much as 50 million packages a day. That means there are 50 million chances for possible mistakes per day. With each passing year, online shopping continues to increase holiday revenue. However, delivery rates seem to shorten as customers expect their packages to arrive faster. Nearly one third of American customers fear not receiving their gifts on time, and indeed, aroun [...]
November 12, 2019
What could you fit in 4.3 million square feet? Boeing uses this massive space to assemble their newest line of airplanes. While it may seem easy to imagine multiple ways to use the largest warehouse in the world, it is even easier to imagine what you could lose in it. As warehouses and distribution centers grow, the need for proper identification grows with them. As a matter of fact, identification and compliance labels play a large role in keeping big warehouses, like Boeing’s airc [...]
November 6, 2019
Not all labels are made the same. With dozens of different uses, labels diversity is not only inevitable but valued by your most dynamic operations. However, label versatility may lead to increased processing inaccuracies, for unique applications demand unique label qualities.  To reduce labeling costs, companies may choose bargain labels; nevertheless, poorly crafted consumables can end up costing you more as they lead to:Scratched printheads due to their sandpaper surfacing.Sm [...]
Share by: